TY - BOOK AU - Sacolick,Isaac TI - Driving digital : : the leader´s guide to business transformation through technology / SN - 9780814438602 U1 - 658.05 21a ed. PY - 2017///. CY - New York : PB - AMACOM , KW - LEMB KW - ADMINISTRACIÓN DIGITAL KW - MARKETING KW - DRIVING DIGITAL N1 - Incluye índice N2 - The transfotmation imperative. -- Agile transformational practices. -- Technical foundations for transformation. -- Agile portfolio management. -- Transforming to a data-driven organizatrion. -- Driving revenue through digital products. -- Driving digital: smarter and faster. ER -