| 000 | 01035nam a22002777a 4500 | ||
|---|---|---|---|
| 999 |
_c64184 _d64184 |
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| 005 | 20230127145452.0 | ||
| 008 | 230127e20182023u ja||| |||| 001 0 eng d | ||
| 020 | _a9781119222019 | ||
| 040 |
_aUEES _cUniversidad Evangélica de El Salvador |
||
| 041 | 1 |
_aspa _hspa |
|
| 082 | 0 | 4 |
_221a ed. _a658.8 _bK96m |
| 100 | 1 |
_aKumar, V. _9131021 |
|
| 245 | 1 |
_aMarketing research / _cV. Kumar |
|
| 250 | _a13a ed. | ||
| 260 | 2 |
_aGeorgia : _bWiley , _c2018. |
|
| 300 |
_a731 p. : _bil. ; _c25 cm. |
||
| 500 | _aIncluye índice | ||
| 520 | _aThe nature and scope of marketing research. -- Data Collection. -- Secundary and exploratory research. -- Descriptive research. -- Casual research. Data analysis. -- Special topic data analysis. | ||
| 650 | 1 | 7 |
_2LEMB _aINVESTIGACIÓN DE MERCADOS _9131022 |
| 650 | 1 | 7 |
_2LEMB _aMARKETING _9131023 |
| 650 | 1 | 7 |
_2LEMB _aANALISIS DE DATOS _9131024 |
| 700 | 1 | 2 |
_aRobert P. Leone _9131025 |
| 942 |
_2ddc _cBK _e13a ed. |
||